[Editor's Note: Missing a population market?] Kevin McKeefery -DM News - 3/5/10 Although 80% of US marketers say that the Hispanic market will impact their products and services in the next five years, half of them are not marketing specifically to the demographic, according to a report from independent Hispanic agency Orci. More than 80% of respondents also said they either do not plan to begin marketing to Hispanics or will not increase their efforts in the next 12 months. Read the full story.